A transformational people-first company with a growing team
isolved is an HCM company that transforms the employee experience with their software solutions – from onboarding through retirement. isolved helps navigate today's business compliance maze, but also efficiently handles complex workforce management needs.
When Blade started at isolved his sales organization was fairly new. At less than four years old they had moved through several different directors. The team was using Orum, Outreach, ZoomInfo and LeadIQ.
The cold call that changed it all for isolved
Originally, Blade had no plans on switching from Orum. He received a cold call from Nooks SDR, Josh Marshall, who Blade said was one of the best SDRs he ever connected with. “He did his research and knew our renewal was around the corner. He was one of the best SDRs I’ve ever connected with, so I had to see it.”
Blade decided to check out Nooks and was impressed with the user interface and the way it presents information. “Nooks is different in all the right ways. You’re able to easily see all the information you need when you connect."
Plus, the Nooks Sales, Customer Success, and Engineering teams impressed Blade during the trial process. "While in trial, I made a suggestion on improvements and they added it in -- in one development sprint -- that was huge.”
Increasing connect rates, meetings booked and opportunities
Above all, the biggest piece for him was the parallel dialer connection times. “On Orum when you’re multi-dialing, there’s a lag. Oftentimes, the prospect would notice and would be agitated. When our reps experienced Nooks connect times, they automatically loved it.”
Because of all these factors, Blade’s SDR team saw a 50% increase in meetings booked in their first two months, including their trial. Their opportunities created was up 50% from the three month average before they implemented. And saw a 3x in connect rate from their average before trial. “Nooks has become the backbone of how we reach out. We are a dial first organization.”
An onboarding experience that drives growth
The biggest impact on their team has been with new hires. Blade starts them out in Outreach and then eventually gets them onboarded to Nooks. “With Orum, I would typically have to push usage. It took a lot of time and effort and it was tiresome. With Nooks, once they get into the dialer, they just love it. I don’t have to push adoption at all.”
Embracing their sales superpowers:
Today, Blade and his team are using Nooks as the foundation for how they onboard, train and execute their outbound calling motion. They are actively involved in the Nooks community, participating in 10K Club, Cold Calling Competitions and product roadmaps. They are looking forward to embracing their sales superpowers on speed dial.
Looking to get the most out of your Nooks trial? Learn 5 ways to run an effective call blitz during your Nooks trial.
